rbh cigarette brands Philip Morris International Agrees to Acquire Rothmans R.J. Reynolds Pivots to New

The watermelon profile is juicy, smooth, and easy to recognize, but it still keeps the familiar feel of a cigarette

Standard Sizes We offer cigarette boxes in a variety of standard sizes to fit different cigar quantities and packaging styles

Embark on a revolutionized smoking journey where innovation meets indulgence

The ad for Newport Non-Menthol mimicked traditional Newport advertising, setting an expectation of a menthol or Newport-like experience. Similarly, for Newport EXP, the Newport branding, blue color scheme and fresh intensity in the ad copy prompted assumptions that the product would be a menthol-type product